Breaking the Page without Hurting the Reader

Enhanced books are truly amazing. It seems like everyday a new kind of enhancement is announced or shown off. Videos and images can be embedded or made to pop up, text can be hyperlinked, music can be played, table of contents and indexes can be reinvented and repurposed. But while it’s fascinating to see what can be done, we need to ask ourselves should it be done. Developers can build just about anything, because they’re such a talented bunch, but that doesn’t mean the reader wants it in their e-book.

This is why it seemed like a good time to devote one of our conferences to enhancements and apps. Tech Forum West will do just that this fall.

BookLamp and Whichbook: Two Solutions to the Online Book Recommendation Problem

We’ve all had a helpful bookseller recommend a book at some point. They have those freakish encyclopedia brains that remember every book they have on their shelves. The problem, though, is that more and more people are making purchasing decisions online and it is very difficult to replicate the helpful bookseller experience on the web. Two book recommendation engines—BookLamp and Whichbook—are trying to solve this problem.

Online Reviews Sell Books, So Let People Post Them

Customer reviews are becoming an increasingly common element of product sites. Customer reviews have been on Amazon.ca for as long as I can remember and they’re also on the Chapters website. Reader reviews fuel Goodreads. But why haven’t publishers jumped on board, especially those selling directly from their sites? And why aren’t customer reviews being built into a retailer website creation or redesign?