Tech Forum

How to Use the Numbers: Lessons from Tech Forum West

When I moderated a panel at our Tech Forum West in Vancouver last week called “Using The Numbers to Optimize Your Sales Strategy,” I got to sit down with three data nerds who work in the industry and discuss what publishing houses—sales departments, in particular—do with those precious sales numbers.

Breaking the Page without Hurting the Reader

Enhanced books are truly amazing. It seems like everyday a new kind of enhancement is announced or shown off. Videos and images can be embedded or made to pop up, text can be hyperlinked, music can be played, table of contents and indexes can be reinvented and repurposed. But while it’s fascinating to see what can be done, we need to ask ourselves should it be done. Developers can build just about anything, because they’re such a talented bunch, but that doesn’t mean the reader wants it in their e-book.

This is why it seemed like a good time to devote one of our conferences to enhancements and apps. Tech Forum West will do just that this fall.

Data: Pushing It Out Is One Thing, but You Also Need to Get It Back

People at Digital Book World 2011 had data on the mind. In just about every session the word came up. And while you’re used to us pushing for better metadata, there are other kinds of data we often overlook. Not the kind you send out, but the kind you gather: consumer information and metrics.

Who’s Attending Technology Forum 2011?

Our registration list continues to grow. People from all across Canada and part of the US are coming to Toronto for BookNet Canada’s fifth annual Technology Forum. Our attendees will be a diverse group of professionals from trade and academic publishers, consulting companies, booksellers, organizations and service suppliers. Check out our growing list of attendees…

This Week's BNC Tech Forum 2010 Video: Michael Tamblyn

The hits just keep on coming! This week you can view Michael Tamblyn, VP Content, Sales and Merchandising at Kobo, in his session “Lessons Learned from Shortcovers and Kobo: A Year in the What and How of Selling eBooks.” Lots of requests for this one. Michael talks frankly about what worked and what didn’t the past year at Kobo, and gives a sneak peek at the Kobo reader. Enjoy!

BNC Tech Forum 2010 Session Videos: Dominique Raccah, Sourcebooks

We recorded all the 2010 Tech Forum sessions, and we’re posting one per week. This week it’s Dominique Raccah, Publisher of Sourcebooks. Dominique talks about creating vertical vision, content continuum, and “theatre of the mind” with enhanced ebooks. Watch the video, along with the others we’ve posted, at the BNC Tech Forum 2010 page.