Podcast: Why the print book won't die, part one

Is the print book as a technology underrated? In this month's episode, Joanne McNeish, a professor who studies the resilience of incumbent technologies at the Ted Rogers School of Management at Ryerson University, discusses why readers prefer print books, the challenges ebooks will have to overcome to be more competitive, and why we shouldn't expect physical books to ever be replaced entirely.

This is part one of "Why the print book won't die." Part two can be found here and features David Sax, author of The Revenge of Analog

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