Linden MacIntyre’s Second Novel Sees Immediate Impact of Win
TORONTO – November 19, 2009 In the week ending November 15, 2009, the first since Random House Canada’s The Bishop’s Man was named the 2009 Scotiabank Giller Prize winner, Canadian sales for the title spiked by almost 340%.
The Bishop’s Man also sold strongly in the week leading up to the prize announcement with an increase of 63% in units sold between the weeks ending November 8th and November 1st.
“The Giller Award continues to raise awareness of the excellence of Canadian authors and books,” says Noah Genner, CEO of BookNet Canada, “As in years past, the impact of the prize is dramatic and immediately evident.”
In past years, the Giller Effect on sales has been apparent right away and Giller winners have remained strong sellers throughout the holiday season.
Last year’s winner, Penguin Canada’s Through Black Spruce saw an increase of 560% in units sold the week after the Scotiabank Giller Prize was announced. In 2007, McClelland and Stewart’s Late Nights on Air, saw a sales increase of 628% in the week after the win and in 2006, Bloodletting and Miraculous Cures, published by Double Day, had a sales bump of 464% in the same timeframe.
The Scotiabank Giller Prize awards $50,000 annually to the author of the best Canadian novel or short story collection published in English and $5000 to each of the finalists.
For more Scotiabank Giller Prize analysis and more information on BookNet Canada and BNC SalesData and, visit BookNet Canada’s website at www.booknetcanada.com.
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About BookNet Canada:
BookNet Canada is the not-for-profit agency created by the Canadian book industry and the Department of Canadian Heritage to facilitate improvements in the book industry supply chain. It provides services and develops standards and certification in areas including electronic commerce via EDI (Electronic Document Interchange), bibliographic data, and analysis of point-of-sales and other supply chain data. BookNet acknowledges the financial support of the Government of Canada through the Book Publishing Industry Development Program (BPIDP) for its initiatives.