Guest blog: ebookcraft is for everyone

Unable to sit idly by and miss an opportunity to tell everyone about her favourite industry conference, eBOUND's Shannon Culver has written us a guest blog. Shannon is the Manager of Technology at eBOUND Canada, a not-for-profit organization that advances publishers' digital engagement. She has also taught the Digital Publishing and Production course in the Certificate in Publishing program at the Chang School of Continuing Education at Ryerson University. She's been in the business of selling ebooks for six years, and never leaves home without her Kobo Aura.

A friend of mine recently told me that she had signed up for an intro-to-coding course so that she could argue with the developers at her work. As ebook technologies, XML workflows, and content management systems become more integrated into the production processes at publishing houses, it’s becoming increasingly important that everyone on staff, from editors to marketing to production, understand the technologies at work behind these processes.

At eBOUND, we talk to staff at publishing houses every day from a wide variety of departments, because digital technologies touch everyone’s job. Even if you’re not an ebook developer, chances are that at some point, you’re going to have to grapple with XML, CSS, or HTML, or maybe QA an ePUB file. Not sure what all those acronyms mean? We have a conference for that.

If you’re an editor, you want to make sure that the integrity of the text you’ve worked on so carefully is maintained in the ebook version. If you’re in marketing, you need to understand the intended ebook user experience to identify your target audience and accurately represent the work in your campaigns.

Publish kids’ books? Find out what CSS3 animation can add to a child’s textual and visual experience of a digital book. Converted all of your backlist titles into ebooks a few years ago and then forgot all about them? See what you need to do to keep those ePUBs up-to-date.

ebookcraft isn’t just for ebook developers. It’s for everyone at a digital publishing house whose work is affected by digital production processes and technologies—and that means you.

There's still time to register for your spot at ebookcraft for both the panels and the workshops. Don't miss out on two days of e-production, nerdery, and hands-on learning! We hope to see you there.