Research & Analysis

BISG Releases E-Book Survey: But Are They Asking the Right People?

The Book Industry Study Group in the US has just released the first of three parts of a Consumer Attitudes Toward E-Book Reading study and while the initial results are intriguing, my sense is that the qualification they used for survey respondents is skewing results to make it look like more people are buying or are interested in buying e-books than might actually be true.

The Mobile Internet and Thou

Morgan Stanley has made available a massive research project that looks at the rise of the mobile internet, contextualizing the research with the thesis that:

I found it instructive to read through and contemplate these ideas from an ebook perspective especially with the recent kobo news. Below are the 8 themes that emerge from the research.